All You Need to Know About
Opening a Chicken Wing Franchise

Who is your ideal candidate?

Generally speaking, we’re looking for people who have a unique mix of business experience,  familiarity with the restaurant or service industries and a passion for great food and a community atmosphere.

What’s the franchise fee?

The initial franchise fee is $50,000. For your second and each subsequent  restaurant, this fee is reduced to $40,000 per location.

What ongoing fees should I anticipate?

As a Wild Wing Cafe franchisee, you can expect to dedicate 4% of gross sales to a royalty fee and another 3.5% to local marketing and national advertising. For more information on startup costs and royalty fees, visit our requirements page.

What will I get in return for these fees?

For starters, you’ll receive the right to use our nationally registered trademark, recipes and cooking methods. But the buck doesn’t stop anywhere close to there. You’ll also have direct access to our internal marketing powerhouse, benefit from comprehensive training, enjoy regular site visits and reviews and receive guidance from our in-depth operations manual covering everything from food safety to scheduling.

Can I own multiple restaurant locations?

Yes! We are definitely looking for people who are interested in growing with the company and owning entire markets. We see multi-unit development agreements as a win-win: You’ll own a local company rather than a single restaurant, and we’ll benefit from having one person control the customer experience in an entire area. That said, we do expect multi-unit owners to have an understanding of and some experience with developing other brands.

Can you help me with site selection?

Absolutely. Your dedicated local real estate representative will help guide you to the restaurant locations that meet our specific criteria. You’ll also receive assistance with lease review and negotiations.

What if I already have specific sites in mind?

If they’re in one of our expanding markets, potential restaurant locations are welcomed. If you already have a site in mind, your dedicated real estate representative will work with you to make sure it meets our site selection criteria. This is to ensure you’ll be operating at the most profitable location possible for the Wild Wing Cafe brand.

How about support for securing financing?

Yes, we’re here to help with that, too. As long as you meet our financial requirements, Wild Wing Cafe can help you get fast, easy access to loans through partnerships with several trusted franchise financing organizations.

How will I decorate?

We’ll provide everything you’ll need to ensure the restaurant interior showcases the Wild Wing Cafe brand that people have come to know and love. You’ll have a lot of leeway to add your own local touch to the décor, too, as it’s important for each restaurant to have its own unique hometown feel.

Can I use my own vendors?

You’ll receive a detailed list of approved suppliers and distributors during the training program. You may also request approval if you’d like to purchase products, equipment or supplies from a vendor that is not already on our approved list.

How many employees will I need to hire?

The typical Wild Wing Cafe employs 40 to 70 people.

How much money will I make?

The answer to this question will take shape as we develop a business plan and sales goals for your specific market.

How much money do I need to qualify?

Our minimum requirements for each franchise group is $500K in liquidity and over $1MM net worth. We are also looking for multi-unit franchisees to sign at least a 3 store development agreement.

How long does the approval process take?

The process has two stages; the application approval and the operational approval. Once all applications have been submitted and background checks have been performed, our Chief Development Officer will visit with you and your partners for a face to face interview. The final stage is a visit to our corporate headquarters where you will meet key executives and have a chance to meet the rest of the family. This process can take as little as 60 days from start to finish.